Category Archives: Uncategorized

Buy My Book And I’ll Plant A Tree In Australia

In December I offered a free e-book version of my novel The Guardian of Detritus, as well as a one dollar donation for every free copy downloaded to One Tree Planted, a non-profit organization that plants a tree for every dollar they receive. That promotion was a mixed success – many Likes and Shares for the ad, lots of great comments, but very few downloads. In the meantime, a growing crisis in Australia put this minor setback into perspective – raging bushfires destroyed millions of acres and thousands of homes, killing dozens of people and a billion animals.

At this point a book promotion seems like a frivolous pursuit, but it’s the best way I have of helping out, so I am continuing it in a different way. I have donated $500 to plant 500 trees in Australia, where they are badly needed. That’s a lot more than the number of free books that were downloaded in December, but the situation – and my priorities – have changed. My book promotion has morphed into a fundraiser. Going forward, I will donate all the proceeds for every purchase of The Guardian of Detritus from Amazon to One Tree Planted. My goal is to donate an additional $2,020 to plant 2,020 trees in Australia in 2020.
Thank you for your support!
Click here: https://www.amazon.com/s?k=guardian+of+detritus&i=stripbooks&ref=nb_sb_noss
Note: To save trees please order the e-book version of my novel.

Speechwriters Are The Most Important People In Any Organization

My apologies for the clickbait headline. It is a fictional construction designed to help make a serious and valid point. My hope is that your instincts kick in and you keep reading to see what happens next. Speechwriters have long known what neuroscientists, psychologists and evolutionary biologists are now proclaiming: humans are hard wired for… Continue Reading

The Ugly American

My Journey to the Top of the Best Seller List I played the Trump card a few months ago and not much happened.  I am playing it again now with lowered expectations but no loss of hope. The circumstances and timing are too good to pass up:  Trump is in Scotland bragging about how the… Continue Reading

Playing the Trump Card

My Journey to the Top of the Best Seller List Desperate times call for desperate measures. It may be time for me to play the Trump card. A little background: I am not a political person, at least publicly, and especially not over the internet. From what I have observed, there are only two sides,… Continue Reading

The Review is In!

My Journey to the Top of the Best Seller List I entered my novel in the 3rd Annual Writer’s Digest Self-Published eBook Awards last year, and have just contacted me with the results. No, I didn’t win. But they said so many nice things about my book that I find it hard to believe I… Continue Reading

You Pays to Advertise

My Journey to the Top of the Best Seller List I haven’t posted in awhile because I was waiting to see the results of my experiment in advertising. The results are in. They are encouraging, but inconclusive. Here’s the story: After looking around and comparing audience demographics, reach, cost and other factors, I decided to… Continue Reading

You Gotta Have Art

My Journey to the Top of the Best Seller List “You Gotta Have Art” was a series of TV commercials that aired in the 1970s to promote the Detroit Institute of Arts. It is also an accurate description of what you need for your front cover when you publish a book. The snappy jingle from… Continue Reading

Secret: Agent, man!

My Journey to the Top of the Best Seller List As is the case with virtually everyone else who has ever written a book, self-publishing was not my first choice. I wanted a major (or minor, or any) publisher to take on the task of making my novel available to the public. And why not?… Continue Reading